A Cellar Beyond Labels
CRUSH is a neighborhood wine cellar in the heart of Bordeaux.
We appreciate both confidential cuvées and small producers, as well as rare wines and beautiful labels. What guides us: the taste of authenticity. That’s why we prioritize local and independent producers. Come visit us to discover real gems!
We believe the best bottles are the ones we share… Cliché, you say? Not at CRUSH. We’re a wine shop, but we’re so much more than that: we offer tailored support for your events (birthdays, weddings, and more), and, on request, you can privatise our tasting space for a casual drink with friends, to create a memorable experience for your clients, or simply to enjoy a great moment with your colleagues.
CRUSH puts Bordeaux back on the map.
We love to challenge stereotypes. And that's a good thing. Because behind its big names, the Gironde is full of wine gems – less known, but just as delicious.
Alors on a fait un pari : remettre Bordeaux au menu en valorisant ces bouteilles qui secouent les codes… autant que la vision que certains consommateurs ont de la région !
How do we select our products?
From traditional to natural, including biodynamic and organic, you will find everything at CRUSH. Only one guiding principle: pleasure.
🍷 We obviously prioritize local winemakers. But there are also amazing winemakers from all over France in the shop, and even a selection of foreign wines.
🌿 We also offer non alcoholic beverages, fine spirits, ans some ciders, beers, and sakés. At CRUSH, no preconceptions: we love pleasing everyone!
👑 As you move toward the back of the store, you will find our selection of rare wines, old vintages, and unusual bottles, magnums, jeroboams, and other large bottles for big thirsts, as well as accessories.

Our philosophy
A good wine merchant pays regular visits to their suppliers. At least, that’s how we see it at CRUSH!
So, we regularly hit the road to meet the winemakers we work with, from Haut-Médoc to Chablis. It’s the only way to build genuine relationships.
We always say: if we know the winemaker’s dog’s name, we know we’re doing something right.”
Our activities
Arnaud Pecriaux - Founder and CEO
As far as he can remember, Arnaud has been always been fond of cooking (and eating). In 2007, he joined the Institut Paul Bocuse in Lyon to prepare a Barchelor's Degree in Restaurant Managment. He started his career in five-star hotels in Asia and France, but soon his passion for wine started to take over. So he moved to Bordeaux in 2015 to join the MBA at Wine & Spirit Institute and got his MBA, soon after he started working for a fine wine merchant, a producer in Loire and an estate in Bordeaux as a Sales Manager.
In 2023 he created ARPE Distribution in order to be able to provide distribution and supply solutions for the on-trade. Since he worked in every step of the supply chain, he perfectly understands the problematics and needs of each and every actor
When he is not visiting wineries or wine bars, you will find him on his bike or on a basketball court !
In 2025, he opens CRUSH !












